northernbstard 84 Report post Posted March 23, 2012 Fiat own Alfa and the new ad for the Fiat Panda shows it reversing into a parking slot with what looks like an Alfa 156 parked in the background ... Fair enough it's an Alfa and we don't see many on TV I hear you say ...But FFS why didn't the Ad company slot in a current range Alfa model and kill 2 birds with 1 stone Quote Share this post Link to post Share on other sites
2spark 6 Report post Posted March 23, 2012 I saw that. You only really get to see the front grille though. 156 is prob the most recognisable? Quote Share this post Link to post Share on other sites
jhc 28 Report post Posted March 23, 2012 Why would they show the new car of a competing brand in the same advert? Quote Share this post Link to post Share on other sites
northernbstard 84 Report post Posted March 23, 2012 Why would they show the new car of a competing brand in the same advert? I get your drift but if you own the competing brand why place an obsolete model in an advert that has probably cost a few million to produce Quote Share this post Link to post Share on other sites
jhc 28 Report post Posted March 23, 2012 Because each brand is its own company, with its own profit margins. They may be owned by the same people, but they are separate companies. You dont see coca cola trying to flog oasis in their ads do you... Quote Share this post Link to post Share on other sites
northernbstard 84 Report post Posted March 23, 2012 Because each brand is its own company, with its own profit margins. They may be owned by the same people, but they are separate companies. You dont see coca cola trying to flog oasis in their ads do you... F off you pedantic prick Here's me trying to make conversation on the forum and you shoot me down in flames Quote Share this post Link to post Share on other sites
jhc 28 Report post Posted March 23, 2012 Sorry I agree its stupid, it would be a lot more cost effective to do it your way. I guess they dont want to pollute the brand image, confuse customers etc. A strong single image will sell more cars. Essentially, the buying public are too dumb to make their own minds up from two cars Plus a lot of people wouldn't know fiat owns both brands. Quote Share this post Link to post Share on other sites
northernbstard 84 Report post Posted March 23, 2012 Sorry I agree its stupid, it would be a lot more cost effective to do it your way. I guess they dont want to pollute the brand image, confuse customers etc. A strong single image will sell more cars. Essentially, the buying public are too dumb to make their own minds up from two cars Plus a lot of people wouldn't know fiat owns both brands. Load of bollocks if you ask me Someone in the AFG needs their arse kicking big time .. Would you do the same Quote Share this post Link to post Share on other sites
jhc 28 Report post Posted March 23, 2012 Yes, people who buy little eco box fiats don't want alfas. Why try to sell them one? Alfa is the 'premium' brand, fiat is the budget brand. Quote Share this post Link to post Share on other sites
northernbstard 84 Report post Posted March 24, 2012 I get your point but what a wasted opportunity to advertise 2 brands from the same owner... Quote Share this post Link to post Share on other sites
jhc 28 Report post Posted March 24, 2012 If I was considering a new audi, all their ads having skodas in them would put me right off. Quote Share this post Link to post Share on other sites
Anjenha 44 Report post Posted March 24, 2012 If I was considering a new audi, all their ads having skodas in them would put me right off. Quote Share this post Link to post Share on other sites
Morgan 46 Report post Posted March 24, 2012 If I was considering a new audi, all their ads having skodas in them would put me right off. If I was considering a new Audi, I'd want them to throw in a shiny suit and an anger management course. I wouldn't be all that bothered about what other cars were in the advert - as a prospective Audi owner, I wouldn't care. I'm the only important car on the road. Quote Share this post Link to post Share on other sites
northernbstard 84 Report post Posted March 24, 2012 I give in Quote Share this post Link to post Share on other sites
northernbstard 84 Report post Posted March 24, 2012 I give in Quote Share this post Link to post Share on other sites
Morgan 46 Report post Posted March 24, 2012 Twice? You really do give in! In fairness, NB, the munkmeister's right. The ad agency would have been told that they could either use previous FIAT-group products, or disguised cars. To disguise a car costs money, so it's easier just to get some out-of-production FIAT-group machinery in front of the camera. Also, no advertiser wants to detract from its own product. In the case of the Fiat Panda, having a Giulietta or MiTo in shot would show the Panda up as being a bit of an ugly duckling, which could have counter-productive outcomes, as anyone with a good-looking mate will tell you. Quote Share this post Link to post Share on other sites
jhc 28 Report post Posted March 24, 2012 I'm always right Quote Share this post Link to post Share on other sites
Anjenha 44 Report post Posted March 24, 2012 I'm always right Quote Share this post Link to post Share on other sites
Morgan 46 Report post Posted March 24, 2012 I'm always right STFU, or I'll stop agreeing with you, on principle. Whether you're right or not. Quote Share this post Link to post Share on other sites
Sphinx 7 Report post Posted March 24, 2012 http://www.youtube.com/watch?v=jjYxE2VD7VE Just sayin'. Quote Share this post Link to post Share on other sites
Anjenha 44 Report post Posted March 25, 2012 http://www.youtube.com/watch?v=jjYxE2VD7VE Just sayin'. Was going to post this... BUT IT'S NOT A PANDA Ah well.... Hey, If you party all night, do drugs all day, and enjoy WINNING you can have an Abarth Quote Share this post Link to post Share on other sites
Sphinx 7 Report post Posted March 25, 2012 http://www.youtube.com/watch?v=jjYxE2VD7VE Just sayin'. Was going to post this... BUT IT'S NOT A PANDA Ah well.... Hey, If you party all night, do drugs all day, and enjoy WINNING you can have an Abarth Was going to post it when I first saw it, but didn't see the need for a new thread since Fiat advertising discussion was going on here WINNING Quote Share this post Link to post Share on other sites
northernbstard 84 Report post Posted March 25, 2012 Twice? You really do give in! 'kin tapachat shite No wonder LJ always sounds pissed Quote Share this post Link to post Share on other sites
LJ_GQV 115 Report post Posted March 25, 2012 Twice? You really do give in! 'kin tapachat shite No wonder LJ always sounds pissed Yea id go with that bloody tapatalk Quote Share this post Link to post Share on other sites
